The Artful Dollar

EPISODE 58: Draw Once Get Paid 5x with EL-J Showell (@eight.coins)

In this episode of The Artful Dollar Podcast, host Ryan Roi chats with one of his favorite tattoo artists, EL-J (also known as @eight.coins on Instagram). 
 
Together they explore the often toxic relationship artists have with money, how EL-J paid off over $150,000 in debt using the Dave Ramsey snowball method, and their innovative approach of 'drawing once, getting paid five times.' 
 
EL-J shares valuable insights on managing finances, the importance of open communication about money, and building a sustainable and fulfilling career in the tattoo industry.
 
Follow EL-J on Instagram: @eight.coins
https://www.instagram.com/eight.coins/
 
For products and tattoo inquiries, visit their website:
www.eightco.in
 
EL-J tattoos out of Missoula, Montana
 
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Chapters:
00:00 Introduction
02:47 EL-J’s Debt Journey
11:16 Dave Ramsey Method Explained
22:29 Managing Money and Financial Goals
32:45 Tattoo Business Strategy
38:18 Navigating Financial Stress and Marketing
46:54 Open Communication About Money
56:38 Concluding Thoughts and Advice
 
–
 
Are you feeling uncertain about your financial future? You’re not alone. 
 
Get clear on what actions you need to take to build financial security and freedom. 
 
Book your Financial Future 1-on-1 Strategy Call Now:
https://Theartfuldollarbooking.as.me/?appointmentType=65930199
 
–
 
Hear what people think about what we do at The Artful Dollar: https://www.theartfuldollar.com/testimonials
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
–
 
Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #finance

EPISODE 57: The History of Tattooing with Jay Brown

In this episode of The Artful Dollar Podcast, host Ryan Roi chats with Jay Brown, owner of the Northwest Tattoo Museum, about the illustrious history of tattooing. 
Topics include the development of tattoo equipment, the impact of various technologies, and other significant changes in the tattoo industry over the past decades. Jay shares personal anecdotes, including his experiences with legendary figures like Crazy Philadelphia Eddie, and discusses the pivotal moments that shaped modern tattooing. 
Learn from Jay about who and what has shaped the art and business of modern tattooing.
 
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Learn more about Jay Brown’s tattoo museum:
 
Northwest Tattoo MuseumCoeur d'Alene, Idaho
 
Website:https://www.northwesttattoomuseum.com/
 
Instagram: @northwest_tattoo_museumhttps://www.instagram.com/northwest_tattoo_museum/
 
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Chapters:00:00 Introduction07:48 Needle Building and Equipment24:51 Tattoo Machines and Innovations33:23 Impact of Mail Order Catalogs43:01 The Tattoo Museum and Its Evolution48:56 Key Historical Changes in Tattooing01:18:17 Conclusion and Final Thoughts
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**🚨 Join the APT Today & Be Part of the Future of Tattooing! 🚨**  
In this episode, we shine a light on the **Alliance of Professional Tattooists (APT)**—a community-driven organization dedicated to advancing the art, safety, and future of tattooing. Whether you're a seasoned artist, a shop owner, or just starting out, the APT is YOUR voice when it comes to regulation, education, and preserving the rich history of tattooing.  
✨ **Why Join the APT?** ✨  
- Community: Connect with brilliant, forward-thinking tattoo artists who care deeply about the industry.  - Resources: Access exclusive courses, seminars, and discounts from top suppliers.  - Advocacy: Be part of a movement that fights for the rights and interests of tattoo artists at every level.  
💥 **Membership is only $125 a year**—less than the cost of a single tattoo session—but the value you get (and give back) is priceless. This isn’t just about what’s in it for *you*; it’s about giving back to the craft we all love.  
Together, let’s preserve the past, protect the present, and build a brighter future for tattooing. 
👉 **Ready to make a difference?** Click the link below to join the APT and become part of a community that’s shaping the future of tattooing:Join now: https://safe-tattoos.com/membership
 
APT Website:https://safe-tattoos.com/
 
APT Instagram @aptinchttps://www.instagram.com/aptinc/
 
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Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
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Follow me on Instagram-  IG: ryanroitattoo  https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #tattoopodcast

EPISODE 56: The Tattoo Boom with Nic Luna

In this episode of The Artful Dollar Podcast, host Ryan Roi interviews Nic Luna, a veteran tattoo artist from Oregon. 
 
Nic shares his unique journey becoming a tattoo artist, discussing the impacts of tattoo schools, the competitive market, and the importance of continuous education. Learn about the intricacies of running a tattoo shop, marketing strategies, and the future of tattoo regulations. 
 
Follow Nic on social media:
Instagram: @niclunatattoo
https://www.instagram.com/niclunatattoo/
YouTube:https://www.youtube.com/channel/UCPeFDqYNpfPe253OtovGeIw
TikTok:
https://www.tiktok.com/@niclunatattoo
 
Follow Nic’s studio, @subrosatattoostudio, in Grants Pass, ORhttps://www.instagram.com/subrosatattoostudio/
 
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Chapters:
00:00 Introduction
01:47 Tattoo Schools and Apprenticeships
11:43 Marketing and Social Media for Tattoo Artists
20:15 The Future of Tattooing
34:30 Challenges in Tattooing
46:04 AI in Tattooing
48:35 Final Thoughts 
 
–
 
Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone. 
 
Get clear on what actions you need to take to book more appointments and create a sense of security and freedom. 
 
Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:
https://Theartfuldollarbooking.as.me/?appointmentType=67870225
 
This is for tattooers and shop owners who:
Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
Ready to take a radically new approach to marketing (Not just a few tips and tricks)
 
On this call we will:
Take a look at your current approach to marketing
Identify what is stopping you from staying consistently booked
Offer a strategy moving forward
 
–
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
–
 
Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #tattoopodcast

EPISODE 55: How to become an Exceptional Tattoo Artist with Squire Strahan

In this episode of The Artful Dollar Podcast, host Ryan Roi is joined by the inspirational tattoo artist Squire Strahan. 
 
Together they discuss Squire’s journey, from his early self-taught days to becoming a top-tier tattoo artist known for his distinct style and innovative approach to classic designs. Squire shares insights into his career, the impact of guest spotting, the significance of persistent self-improvement, and his approach to selling merchandise. 
 
They also delve into the challenges and values of self-taught tattooing, as well as the upcoming Sessions EDU Expo where both will be presenting. This episode is a treasure trove for tattoo artists seeking to level up their skills and business acumen.
 
Ryan and Squire also discuss the Sessions Tattoo Educational event, an unparalleled opportunity for tattoo artists to elevate their skill set and business acumen. Taking place from February 23rd to 24th, this event offers a unique lineup of talented presenters, each specializing in different aspects of tattooing and business. 
 
Attendees will gain insights into color realism, cover-up techniques, creative burnout solutions, and more. With hands-on workshops and expert advice from top-tier tattoo artists. Sessions provides invaluable tools for tattoo artists at any stage in their career. Don't miss the chance to invest in yourself, learn from the best, and take your career to the next level.
 
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Sessions Tattoo Educational
February 23-24, 2025
Tampa, Florida
 
Learn more about Sessions and reserve your spot today:
https://www.sessionstattooeducational.com/ 
 
Use Code RYANROI50 for $50 off
 
Sessions Instagram
https://www.instagram.com/sessionstattooedu/
 
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Follow Squire Strahan:
 
Instagram: @squirestrahan
https://www.instagram.com/squirestrahan/
 
Mailing List:https://www.squirestrahan.com/mailinglist
 
Website:
https://www.squirestrahan.com/
 
Tattoo Studio @hearttpa in Tampa, FL:
https://www.instagram.com/hearttpa/
 
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Chapters:
00:00 Introduction
02:41 Tattoo Philosophy and Insights
14:11 Guest Spotting and Career Growth
23:07 Future Projects and Business Ventures
28:11 Sessions Tattoo Educational
37:11 Booking and Scheduling Techniques
45:32 Mentorship and Growth in Tattooing
46:48 Final Thoughts
 
–
 
Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone. 
 
Get clear on what actions you need to take to book more appointments and create a sense of security and freedom. 
 
Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:
https://Theartfuldollarbooking.as.me/?appointmentType=67870225
 
This is for tattooers and shop owners who:
Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
Ready to take a radically new approach to marketing (Not just a few tips and tricks)
 
On this call we will:
Take a look at your current approach to marketing
Identify what is stopping you from staying consistently booked
Offer a strategy moving forward
 
–
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
–
 
Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #tattooeducation

EPISODE 54: The Rise of Celebrity Scratchers with Ross Berg (@hotscratcher)

In this episode of The Artful Dollar Podcast, host Ryan Roi dives into the hot topic of professional 'scratchers' or self-taught tattoo artists with guest Ross Berg, known as 'Hot Scratcher'. 
 
Together they discuss the rise of these artists, their unique marketing strategies, and how the pandemic influenced a surge in DIY tattooing. This conversation sheds light on the evolving landscape of tattooing, examining both the challenges and innovations impacting the industry. Whether you're an aspiring artist or a seasoned tattooer, this episode offers insightful perspectives on the business and art of tattooing.
 
Follow Ross on social media:
Instagram: @hotscratcher
https://www.instagram.com/hotscratcher/
YouTube:https://www.youtube.com/@hotscratcher
Website:
https://www.hotscratcher.com/
TikTok:
https://www.tiktok.com/@rosscberg?_t=8nrTOrKGXWw&_r=1
 
Artists mentioned in introduction:
@blackmetalsosa
https://www.instagram.com/blackmetalsosa/
@ethansfleapit
https://www.instagram.com/ethansfleapit/
@prettyskinstickers
https://www.instagram.com/prettyskinstickers/
@dirtinmyskin
https://www.instagram.com/dirtinmyskin/
 
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Chapters:
00:00 Introduction
09:34 Interview with Ross Berg
14:39 The Controversy of Self-Taught Tattoo Artists
24:55 The Economics and Marketing of Tattooing
36:29 Inclusivity and Gatekeeping in the Tattoo Industry
43:40 The Problem with Traditional Apprenticeships
48:16 Mission to Improve Tattoo Education
56:22 The Challenges of Tattooing
01:07:37 The Importance of Tattoo Education
01:17:55 Final Thoughts and Contact Information
 
–
 
Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone. 
 
Get clear on what actions you need to take to book more appointments and create a sense of security and freedom. 
 
Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:
https://Theartfuldollarbooking.as.me/?appointmentType=67870225
 
This is for tattooers and shop owners who:
Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
Ready to take a radically new approach to marketing (Not just a few tips and tricks)
 
On this call we will:
Take a look at your current approach to marketing
Identify what is stopping you from staying consistently booked
Offer a strategy moving forward
 
–
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
–
 
Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
#tattooartist #tattooeducation

EPISODE 53: Report from Eden Symposium with Ryan Roi

In this episode of The Artful Dollar podcast, host Ryan Roi shares insights and lessons from the recent Eden Symposium tattoo educational event. 
At the Symposium, Ryan gave a talk on marketing and mindset for tattoo artists. Ryan also discusses the importance of surrounding yourself with people who reflect your best self and the significance of mindset in achieving business success. 
This episode covers key highlights from other presenters, such as intentionality, skin care, and systematic tattooing techniques. Ryan emphasizes the power of inner work and the holistic approach that top tattoo artists incorporate into their craft. 
Follow the links below for more information on the Eden Symposium:
https://www.edenbodyartstudios.com/edu
@eden.e.d.u
https://www.instagram.com/eden.e.d.u/
@edenbodyartstudios 
https://www.instagram.com/edenbodyartstudios/
 
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Chapters:
00:00 Introduction 
01:59 Summoning Your Inner Archetypes
04:57 Engaging with the Audience
06:09 Insights from Fellow Presenters
07:26 Tattooing Techniques and Best Practices
13:05 The Importance of Client Experience
19:36 Final Thoughts 
 
–
 
Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone. 
 
Get clear on what actions you need to take to book more appointments and create a sense of security and freedom. 
 
Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:
https://Theartfuldollarbooking.as.me/?appointmentType=67870225
 
This is for tattooers and shop owners who:
Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
Ready to take a radically new approach to marketing (Not just a few tips and tricks)
 
On this call we will:
Take a look at your current approach to marketing
Identify what is stopping you from staying consistently booked
Offer a strategy moving forward
 
–
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
–
 
Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #tattooeducation

EPISODE 52: Eternal Shop Mom with Chloe Chinn

In this episode of The Artful Dollar podcast, host Ryan Roi and assistant coach Chloe discuss their experience empowering tattoo artists to unleash their full potential through financial education, marketing strategies, and personal growth. 
 
Together they reflect on their experiences in helping artists overcome obstacles, improve their relationship with money, and shine their authentic light. Highlighting profound transformations, they recount inspiring stories of artists who have gained financial independence, enhanced their marketing, and achieved personal milestones. 
 
This episode aims to motivate artists to take new actions for a brighter future as they move into 2025.
 
Follow Chloe on Instagram: @tattoobookingassistant
https://www.instagram.com/tattoobookingassistant/
 
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Chapters:
00:00 Introduction
02:33 Navigating Financial Traps
07:59 The Importance of Time Management
18:24 Mindset Overhaul: Updating Your Internal Software
27:04 Empowering Financial Independence
32:22 Personal Reflections and Challenges
46:50 Final Thoughts and Gratitude
 
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Are you feeling uncertain about your financial future? You’re not alone. 
 
Get clear on what actions you need to take to build financial security and freedom. 
 
Book your Financial Future 1-on-1 Strategy Call Now:
https://Theartfuldollarbooking.as.me/?appointmentType=65930199
 
——————————————————————————————————————
 
Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone. 
 
Get clear on what actions you need to take to book more appointments and create a sense of security and freedom. 
 
Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:
https://Theartfuldollarbooking.as.me/?appointmentType=67870225
 
This is for tattooers and shop owners who:
Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
Ready to take a radically new approach to marketing (Not just a few tips and tricks)
 
On this call we will:
Take a look at your current approach to marketing
Identify what is stopping you from staying consistently booked
Offer a strategy moving forward
 
——————————————————————————————————————
 
Hear what people think about what we do at The Artful Dollar: https://www.theartfuldollar.com/testimonials
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
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Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #personaldevelopment

EPISODE 7: From Broke to Abundance with Nick Moran

In this episode, we revisit one of the most inspiring interviews with Nick Moran, a tattoo artist, shop owner, and real estate investor. 
Nick shares his journey from his early days of hustling candy bars in first grade to overcoming significant personal and financial adversities, including bankruptcy and divorce. He discusses the importance of persistence, patience, and stepping out of one's comfort zone. 
The conversation also covers Nick's insights on building successful businesses, the evolution of the tattoo industry, and his commitment to generosity and giving back. Tune in for an engaging discussion that aims to inspire listeners to believe in their potential and embrace new opportunities.
To connect with Nick visit:https://riversidetattoo.club/knoxvillehttps://www.instagram.com/nickmorantattooer/
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Chapters:00:00 Introduction06:05 Nick Moran's Early Business Ventures14:01 Persistence in the Tattoo Industry22:46 Lessons from Adversity29:16 Bankruptcy and Emotional Challenges34:48 Rebuilding and New Ventures45:15 Final Thoughts
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Are you feeling uncertain about your financial future? You’re not alone. 
Get clear on what actions you need to take to build financial security and freedom. 
Book your Financial Future 1-on-1 Strategy Call Now:https://Theartfuldollarbooking.as.me/?appointmentType=65930199
———————————————————————————————————————
Hear what people think about what we do at The Artful Dollar: https://www.theartfuldollar.com/testimonials
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
———————————————————————————————————————
Follow me on Instagram-  IG: ryanroitattoo  https://www.instagram.com/ryanroitattoo/
Check out my website- https://www.theartfuldollar.com/
#tattooartist #finance

EPISODE 1: Building Wealth as an Artist with Nick Baxter

In this episode of the Artful Dollar Podcast, we revisit the very first episode, a classic conversation with renowned tattoo artist Nick Baxter. 
 
Nick is well known and recognized in the tattoo industry for his incredibly technical and dimensional tattooing styles and his work has been featured in many magazines and publications over the past 20+ years.
 
Ryan and Nick discuss money, financial awareness, and the intricate relationship artists have with finances. Nick opens up about his middle-class upbringing, rebellious streak, and journey towards financial literacy. 
 
Together they explore the pitfalls and victories of managing money in the tattoo industry, the importance of consistency, and balancing personal values with financial goals. This conversation is packed full of insights for any artist looking to achieve financial stability and creative freedom.
 
Nick Baxter's Instagram: @burningxhope
https://www.instagram.com/burningxhope/
 
Nick’s tattoo studio, Art Realm, located in Austin, TX: @artrealmtattoo
https://www.instagram.com/artrealmtattoo/
 
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Chapters:
00:00 Introduction
05:00 Nick Baxter's Background and Money Mindset
11:51 Transition to Financial Responsibility
18:31 Balancing Passion and Financial Security
26:04 Facing Financial Mistakes and Learning from Them
29:32 Pandemic's Impact on Career and Finances
35:02 Judgment and Success in the Tattoo Industry
40:47 The Power of Self-Awareness
45:07 Final Thoughts
 
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Are you feeling uncertain about your financial future? You’re not alone. 
 
Get clear on what actions you need to take to build financial security and freedom. 
 
Book your Financial Future 1-on-1 Strategy Call Now:
https://Theartfuldollarbooking.as.me/?appointmentType=65930199
 
——————————————————————————————————————
 
Hear what people think about what we do at The Artful Dollar: https://www.theartfuldollar.com/testimonials
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
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Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #finance

EPISODE 51: How to Make Content that Converts into Clients with Ryan Roi

In this episode of The Artful Dollar podcast, host Ryan Roi discusses strategies for tattoo artists to improve their social media presence and increase their clientele. 
 
Ryan emphasizes the importance of consistency and starting small to learn what content works best. Ryan addresses the three main problems tattoo artists face on Instagram: declining reach, fear of being seen, and uncertainty about what content to create. He provides practical advice on overcoming these issues and highlights the significance of mindset in marketing. 
 
Throughout the episode, Ryan shares his own experiences, offers actionable steps, and recommends successful tattoo artists to follow for inspiration. Additionally, he stresses the necessity of making authentic, engaging content and introduces a structured approach to enhance social media engagement.
 
Use these 4 pillars to book more tattoos on Instagram:
‘How to Turn Instagram Followers into Tattoo Clients’ https://youtu.be/cC2zxRGf-9w
 
Content References:
 
Pamela Carvalho @wild.isley.tattoo 
https://www.instagram.com/wild.isley.tattoo/
Content & Tattooing with Pamela Carvalho︱The Artful Dollar - Ep. 35
https://youtu.be/DgjMRsA7uzE
 
Jon Nelson @jonnelson_tattoos
https://www.instagram.com/jonnelson_tattoos/
Podcast: https://www.youtube.com/@unemployablepodcast
 
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Chapters:
00:00 Introduction
05:07 Top Three Social Media Challenges for Tattoo Artists
10:50 Fear of Showing Your Face
13:51 Creating Relatable and Engaging Content
20:43 Building Trust 
28:04 The Importance of Unique Content
30:03 Learning from Successful Tattoo Artists
31:58 Key Elements of Effective Content
34:27 Final Thoughts
 
–
 
Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone. 
 
Get clear on what actions you need to take to book more appointments and create a sense of security and freedom. 
 
Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:
https://Theartfuldollarbooking.as.me/?appointmentType=67870225
 
This is for tattooers and shop owners who:
Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
Ready to take a radically new approach to marketing (Not just a few tips and tricks)
 
On this call we will:
Take a look at your current approach to marketing
Identify what is stopping you from staying consistently booked
Offer a strategy moving forward
 
–
 
Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4
 
–
 
Follow me on Instagram-  IG: ryanroitattoo  
https://www.instagram.com/ryanroitattoo/
 
Check out my website- https://www.theartfuldollar.com/
 
#tattooartist #marketing